While the majority of social media is used by people for recreational purposes, it is a fantastic place to market your business. There are many ways to use social media for promotion and here are just a couple of tips to help you to have maximum impact.
Create an event on Facebook. When you are looking to have your next sale or store opening, then creating a Facebook page will get interest building. Sending out the link to any existing client list will encourage them to share the page with friends and open up a whole new marketplace. You can use this page for a huge boost in advertising and it can also be used as a customer service tool, allowing queries or questions to be voiced.
Organize a competition. To promote your next event, a competition can be a great loss leader to attract some serious attention. Allowing participants to tweet their response to an easy question will ensure a great response and encourage a new collection of potential clients to follow you and your business.
There are simply hundreds of different ways to use social media to promote your business, but with a little fun and creativity you may design the next viral sensation which will open your business up to millions of customers worldwide.